- Cinematography
- Storyboarding
- Direction
- Post-Production
The studio produces film alongside its design work — largely for public bodies, where a campaign has to reach a whole city rather than a target segment.
The studio produces film alongside its design work — largely for public bodies, where a campaign has to reach a whole city rather than a target segment.
The work here includes civic campaigns for two municipal corporations, an infrastructure documentary, an education film for a municipal school board, and event coverage. Public-sector film carries constraints that commercial work usually does not: approval chains, official language requirements, and an audience that spans every age and literacy level in the city.
Production is handled in house across storyboarding, direction, cinematography and post-production, which keeps the film consistent with whatever print, outdoor and social creative runs alongside it. Several of these campaigns ran as complete programmes rather than standalone films — see the case studies for the wider campaign work, or advertising for how film fits into a campaign.